Email
Feedback
Retention
Zaangażowanie
Customer Support
E-commerce i handel detaliczny
Use-CasesPost-Purchase NPS Survey
Email
Email
On site
On site
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Post-Purchase NPS Survey

Collect customer feedback and measure satisfaction – automatically
Cele
Improve customer satisfaction and loyalty
Gain actionable feedback after purchase
Identify promoters and detractors early
Strengthen post-purchase engagement
Branże
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Tagi
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.

Opis

Turn every purchase into an opportunity to learn and improve. This automation sends a short, personalized NPS (Net Promoter Score) survey seven days after a successful order – asking customers how they rate their buying experience. Responses are collected directly in a Google Sheet via Make.com integration, giving your team immediate visibility into satisfaction trends. Depending on the score, each customer sees a tailored landing page: positive feedback triggers a thank-you message, while lower scores open the door for improvement insights. With a 21-day capping, the process stays respectful and non-intrusive – ensuring balanced communication and high-quality feedback.

Wysiłek wdrożeniowy

Wpływ na cel

Assets

No items found.
Outcome
Deeper understanding of customer satisfaction after purchase
Clear feedback loops for continuous improvement
Segmented insights by promoters, passives, and detractors
Fully automated process integrated with your CRM and analytics

Scenariusz użytkownika

Seven days after a successful purchase, the system checks whether the customer has given email consent and isn’t already in the Capping email NPS or Capping email segments. If eligible, an email survey is sent asking, “How do you like our purchase process?” with ten rating buttons (1–10). The score and any written comment are automatically logged in a Google Sheet via Make.com integration. Depending on the score range, the user is redirected to a matching thank-you or feedback landing page, while a 21-day capping prevents sending repeated NPS requests.

Krok po kroku

  • 1
    Trigger: Seven days after a user’s deal moves to Completed (successful purchase without cancellation), the system initiates the NPS check
  • 2
    Condition check: The system verifies: The user has Consent email = TRUE The user is not in Segments: Capping email NPS or Capping email If both are true, the flow proceeds
  • 3
    Email sending: An email is sent with the question: “How do you like our purchase process?” It includes ten buttons (1–10). Each button links to a landing page corresponding to the chosen score
  • 4
    Capping control: Once the email is sent, the system applies an Event and Segment: Capping email NPS to limit exposure for 21 days
  • 5
    User response and scoring: When the user clicks a score button: An NPS score event is created (value: selected number) The score is sent via API call to a Google Sheet (using Make.com integration)
  • 6
    Feedback collection: For scores 9–10 (High) → user lands on “Thank you” page and can leave a positive comment. For scores 7–8 (Medium) → user sees “What could we improve?” feedback prompt. For scores 1–6 (Low) → user is shown a form asking “What went wrong?” If a comment is left, it’s recorded as an NPS comment event and sent to the same Google Sheet
  • 7
    Data handling: Only the user’s system ID (custom_id) is transferred to Make.com – no personal data – ensuring full GDPR compliance. The custom ID allows you to identify users in User.com while maintaining data privacy

Szczegółowy scenariusz użytkownika

Krok po kroku

  • 1
    Trigger: Seven days after a user’s deal moves to Completed (successful purchase without cancellation), the system initiates the NPS check
  • 2
    Condition check: The system verifies: The user has Consent email = TRUE The user is not in Segments: Capping email NPS or Capping email If both are true, the flow proceeds
  • 3
    Email sending: An email is sent with the question: “How do you like our purchase process?” It includes ten buttons (1–10). Each button links to a landing page corresponding to the chosen score
  • 4
    Capping control: Once the email is sent, the system applies an Event and Segment: Capping email NPS to limit exposure for 21 days
  • 5
    User response and scoring: When the user clicks a score button: An NPS score event is created (value: selected number) The score is sent via API call to a Google Sheet (using Make.com integration)
  • 6
    Feedback collection: For scores 9–10 (High) → user lands on “Thank you” page and can leave a positive comment. For scores 7–8 (Medium) → user sees “What could we improve?” feedback prompt. For scores 1–6 (Low) → user is shown a form asking “What went wrong?” If a comment is left, it’s recorded as an NPS comment event and sent to the same Google Sheet
  • 7
    Data handling: Only the user’s system ID (custom_id) is transferred to Make.com – no personal data – ensuring full GDPR compliance. The custom ID allows you to identify users in User.com while maintaining data privacy

Jak to wdrożyć?

Wdrożenie automatyzacji przypadków użycia obejmuje kilka kluczowych kroków i narzędzi. Oto obszerne zasoby, dzięki którym możesz zacząć:

Używane moduły

Wyskakujące okienka

Marketing na nowym poziomie z pięknym wizualnym kreatorem przeciągania i upuść.

SMS Messages

Automate SMS delivery based on user actions or specific conditions.

Push Notifications

Delivers personalized notifications to users of your website (webpush) or app (mobile push).

Marketing e-mailowy

Wysyłaj spersonalizowane e-maile, które rezonują z Twoimi użytkownikami w idealnym momencie.

Landing Pages

Easily design and customize landing pages that convert visitors into leads, optimizing the journey from click to action.

Formularze osadzone

Marketing na nowym poziomie z pięknym wizualnym kreatorem przeciągania i upuść.

In-app Messages

Show pop-ups inside your mobile app to guide or inform your users.

Deals

Deals help you track sales opportunities and manage your pipeline efficiently.

WhatsApp

Launch personalized, automated WhatsApp campaigns.

Mobile Wallet

Reach customers effortlessly through Apple and Google Wallet.

Coupons

Create promotions, import unique codes, and assign them automatically.

Wymagania wstępne
Przewodnik krok po kroku
Napisane przez

Skorzystaj z przewodnika
Zalecana struktura danych
Contact Attributes
Contact attribute is a named data field that describes a specific property of a contact stored on its profile and used for segmentation, personalization, reporting, and automation.
Attribute name Attribute type
email (standard) string
Consent email (custom) boolean
NPS score (custom) integer
NPS comment (custom) string
Deal Attributes
A deal in represents a specific sales opportunity or business transaction that you want to track through your CRM process.
Attribute name Attribute type
stage (standard) integer
Date delivered (custom) datetime
Events
An event is a custom piece of information about something your contact does.
Event name Event attributes
landingpage_conversion
NPS score (integer) score
NPS comment (integer) score; (string) comment
Capping email
Capping email NPS
Segments
Segments are dynamic groups generated based on predefined criteria, which update in real-time as contacts behaviors and attributes change.
Segment name Segment definition
Capping email Manage the marketing pressure of email - for 7 days
Capping email NPS Manage marketing pressure linked to email askign for NPS score after purchase - for 21 days
No items found.
Dołącz do innych którzy użyli ten Use-Case
No items found.
Cheat Sheet
To bring your use-case to the next level check how you can use the following methods:
Set up your own domain for landing pages.
Read more
The "capping_email_nps" Tag in this use case is optional — feel free to customize or skip it to match your business setup.
For a more advanced setup, you can also add the “order_id” in the API call for Make.com - that way, you can gain more meaningful insights from the NPS.

Odkryj idealny przypadek użycia dla Twojej firmy

Nie trać czasu na powtarzalne zadania. Pozwól automatyzacji sobie z tym poradzić.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.
Możesz być również zainteresowany
The “VIP Flash Access” Protocol: The Velvet Rope Strategy
Przeczytaj
Mobile Wallet Loyalty Card Registration Page
Przeczytaj
Conversational “Advisor-First” Cart Rescue
Przeczytaj

Przenieś to na następny poziom...

Zasoby kreatywne, takie jak gotowy HTML
Code Snippets
Szablony automatyzacji
Zalecana struktura danych
Code Snippets
Ściągawki
Odblokuj pełny Use-Case

Odkryj idealny przypadek użycia dla Twojej firmy

Nie trać czasu na powtarzalne zadania. Pozwól automatyzacji sobie z tym poradzić.
Thank you! Your submission has been received!
Oops! Something went wrong while submitting the form.