The trip starts the moment someone starts dreaming about it
Long before a traveler clicks "book," they've visited your site twice, downloaded a destination guide, and compared three similar offers. Most travel brands only enter the conversation at the booking stage. Positive User helps you be present from the very first sign of interest, through confirmation, departure, return, and the next trip.
Trusted by +15,000 marketing teams
What travel brands that keep customers coming back do differently
A visitor spends 15 minutes on your Tuscany page on a Tuesday evening and closes the tab. A prospect downloads your destination guide without leaving their email. Someone submits a contact form over the weekend and hears back Monday afternoon, after they've already booked somewhere else. These aren't lost causes. They're missed opportunities. The decision to travel happens long before the payment. Positive User helps you show up at every stage of that process, not just at checkout.
Capture interest before it walks out the door
Lead capture widgets, exit-intent pop-ups, and destination guide landing pages turn anonymous browsing into a contact you can actually talk to. A traveler who downloads your Amalfi Coast guide today becomes a lead you can nurture for the next three months, at exactly the right pace, with exactly the right content.
Stay present during the consideration phase
A prospect who visited your site twice in ten days is thinking about booking. They haven't decided yet. Positive User identifies that behavior and triggers a targeted sequence: an inspiring email about the destination, a limited availability nudge, a curated selection of similar itineraries. You stay visible while competitors go silent.
Respond to every inquiry, at any hour
A contact form submitted on a Sunday evening. A chat message at 11 PM asking about availability. Positive User sends an immediate, personalized acknowledgment and notifies your team first thing Monday morning with the full context. The prospect knows someone is handling it. Your team picks up a warm conversation, not a cold lead that went quiet over the weekend.
Convert browsers into bookers with the right offer at the right time
A traveler has visited the same property page three times. Positive User triggers a targeted message with a time-sensitive offer or a price drop notification when availability changes. The intent was already there. You just needed to catch it at the right moment.
Hospitality CRM and marketing software for hotels, resorts, and tour operators
Booking confirmation and pre-departure sequence
The moment a booking is confirmed, a well-designed sequence begins. Practical information, destination tips, optional excursion invitations, packing advice, and a final SMS the day before departure. Guests arrive better prepared, more excited, and more likely to take up the add-ons you suggested along the way.
On-trip and arrival communication
A welcome message when they check in. A mid-stay nudge about an activity they haven't booked yet. A reminder about checkout logistics the evening before they leave. Small, timely, and appreciated. Done manually, this takes a dedicated team. With Positive User, it runs on its own.
Post-trip satisfaction and reviews
The Post-Purchase NPS Survey workflow applies directly here. Forty-eight hours after check-out, a short automated message asks how the trip went. Guests who had a great experience get a prompt to share it online. Negative responses go to your team for direct follow-up. Reviews improve. Problems stay private.
Win back past travelers before they book somewhere else
A traveler who came back from a trip 14 months ago is very likely planning their next one. The Dormant Customer Reactivation Workflow identifies those profiles and sends a targeted campaign based on their travel history. A returning-guest offer from a brand they already trust converts far better than any cold acquisition campaign.
Price drop and availability alerts
Interest was there. Life got in the way. When availability opens up or a promotional rate kicks in, Positive User sends a notification automatically with the Price Drop Notification on Past Buys workflow. You recapture intent that was already there.
Loyalty and repeat booking campaigns
The Celebrate First Purchase Anniversary workflow marks the anniversary of a traveler's first booking with a personalized message and an exclusive offer. Birthday Celebration Campaigns drive bookings during gift-giving windows. Multi-channel Win-back Sequences reach lapsed customers across email, SMS, and WhatsApp. Your best customers come back before they've even started looking elsewhere.
Workflows built for travel and tourism
Lead capture and destination nurture
A traveler downloads a destination guide or fills out a contact form. Positive User captures the lead and starts a nurture sequence tailored to their destination of interest. Inspirational content, practical information, availability windows, limited-time offers. The sequence runs for as long as it takes, at exactly the right pace.
Booking confirmation and pre-departure sequence
Instant confirmation with booking details. A pre-departure email seven days before with destination tips and optional add-ons. An SMS the day before departure with key logistics. Three automated messages, zero manual effort.
Post-trip satisfaction and review request
Forty-eight hours after check-out, a short message asks how the trip went. Positive responses get a review prompt. Negative ones reach your team before they go public. Reviews improve, problems get resolved privately.
Dormant Customer Reactivation Workflow
Travelers who haven't booked in 12 to 18 months receive a targeted campaign based on their travel history. A relevant destination, a returning-guest offer, or a simple reminder that you haven't forgotten them. Some just needed a reason to come back.
Price Drop Notification on Past Buys
A traveler showed interest but didn't convert. When availability or pricing changes, a notification goes out automatically. The intent was already there.
Birthday Celebration Campaign
A personalized offer on a past guest's birthday. One of the highest-performing campaigns in travel, every year. Takes 20 minutes to set up.
Multi-channel Win-back Sequence
A lapsed customer receives a coordinated sequence across email and SMS. Each message takes a slightly different angle: inspiration, an exclusive offer, social proof from recent travelers. If they engage at any point, the sequence adapts.
Trusted by fast-growing teams
The best travel brands don't wait for the next season. They stay in touch between trips.
Tourism businesses using Positive User capture interest earlier, convert more browsers into bookers, and turn one-time guests into loyal travelers. One platform for the full journey, from first dream to anniversary campaign, across email, SMS, and WhatsApp.
Frequently Asked Questions
What types of travel and tourism businesses can use Positive User?
Hotels, resorts, tour operators, travel agencies, tourist offices, and activity providers. The platform works for independent properties and large multi-destination groups alike.
How does Positive User help before a traveler even books?
Visitor tracking identifies high-intent behavior on your site. Lead capture tools turn anonymous browsing into actionable contacts. Automated nurture sequences keep your brand present throughout the consideration phase. By the time a traveler is ready to book, you've already built a relationship.
Can I respond to inquiries automatically outside of business hours?
Yes. When a contact form is submitted or a chat message comes in, Positive User sends an immediate personalized acknowledgment. Your team receives a notification with the full context when they're back. The prospect stays warm. You don't lose leads to faster competitors.
Can I send different content to travelers interested in different destinations?
Yes. You segment by destination interest, travel date, booking type, or any attribute you define. A traveler researching mountain trips gets different content than someone looking at coastal properties.
How does the pre-departure sequence work?
Once a booking is confirmed, Positive User triggers a series of automated messages at defined intervals before departure. Destination tips, optional add-ons, packing reminders, a final SMS before departure day. Each message is scheduled based on the departure date and runs without any manual intervention.
How do post-trip satisfaction surveys work?
An automated message goes out 24 to 48 hours after check-out. Positive responses trigger a review prompt. Negative ones are flagged for direct follow-up. The process runs automatically after the initial setup.
Does Positive User support WhatsApp as well as email and SMS?
Yes. WhatsApp runs alongside email and SMS within the same automated workflow. For travelers who engage more on messaging channels, it often delivers higher open rates on pre-trip and on-arrival communications.
How does the price drop notification work?
When a traveler has shown interest in a destination or property but hasn't converted, Positive User triggers a notification automatically when availability changes or a promotional rate applies. You recapture intent that was already there.
Can I run loyalty campaigns for returning guests?
Yes. Returning guest offers, anniversary campaigns, and birthday messages all run automatically based on booking history. Your most valuable customers receive personalized recognition without your team having to identify and contact them manually.
Is customer data handled securely and in compliance with GDPR?
Yes. Positive User is fully GDPR-compliant. Traveler contact data, booking history, and behavioral data are processed securely. You grow your customer database and run automated campaigns with confidence.