Use an A/B test to check which version of a given message produces the best results.
While there are many benefits to implementing marketing automation, we feel the following are some of the most important:
- Increased efficiency.
- Gain insight into your users’ behavior and their preferences.
- Reduce staff costs by automating repetitive tasks.
Use a visitor’s chat message to trigger this automation.
Fully automate the conversation while keeping track of and scoring its effectiveness.
Test different vesions of a given message.
Send a message notifying your agents of a new customer.