How to create better Christmas Newsletter?

Feb. 4, 2019, 12:56 p.m.

1 Answer

Feb. 23, 2019, 1:16 a.m.

The easiest way to increase the turnover from the newsletter during the holiday season is to prepare promotions for products that can be used as an excellent gift for the Christmas tree. In this case, we see a joking slogan: "gifts better than socks", which encourages you to familiarize with the offer, as well as a clear division into two categories: "for him" and "for her", which further facilitates for the customer looking for gifts. Importantly, the promotion is periodic, and the additional pressure is put on us by the last days in which it will be possible to send the order.


Last minute offer

In the pre-Christmas period, the store ran various types of promotions or sales, while for those who did not manage to make purchases on time, he prepared an offer from the "last minute" category. This is an electronic gift card that could be delivered to any email address within a few moments.


The Christmas newsletter does not have to be green

it is worth writing directly - if you are preparing a Christmas newsletter, you do not have to create it In red. There is a convention according to which everything festive should change with different shades of red, but who said you can not break away? You should do it if you want to stand out.


Original wishes

Christmas is, of course, not only sales. Every company that cares about the client should also - make it happen to the tradition and show that it cares about a good relationship - give people original wishes.


The holiday season is the perfect time to use marketing to communicate with recipients. You can do this in many different ways, for example by sending them wishes, sales offers or requests for support. It's best to do it in the most personal way possible.