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Follow-up email campaign

Send an email campaign after a user registers on your website. Then, when the user clicks on the confirmation link you send, launch your follow-up email campaign.

Email open rate

up to15%

Automate your email campaigns based on user behaviour and deliver the right message to the right target at the right time.

While there are many benefits to implementing marketing automation, we feel the following are some of the most important:

  • Define and implement an effective lead nurturing strategy.
  • Increase the number of newsletter subscribers.
  • Provide effective, personalized, and relevant communication.
  • Increase customer lifetime value.

Possible adjustments

Starting point

Fire the automation from a custom-made event.

Lead nurturing message

Send out an interesting and personalized email campaign.

Timing

Avoid ending up in the spam folder. Set a delay for a couple of days.

Tags

Tag users to better filter them in future actions.

Example in the app user.com