Engage a hesitatant user not to pass up the chance of converting them.
While there are many benefits to implementing marketing automation, we feel the following are some of the most important:
- Boost your sales.
- Reduce errors; (people miss things, computers don't.)
- Reduce staff costs by automating repetitive tasks.
- Create more opportunities for upselling.
This automation starts when a user enters your checkout page.
Wait for a couple of minutes.
Check if the user begun filling the form and if they are still on the page.
Send the user a message including a discount coupon or asking if they need some help.