Organize your database with segmentation based on user behavior.
While there are many benefits to implementing marketing automation, we feel the following are some of the most important:
- Save time by eliminating repetitive tasks.
- Get to know your users, their behavior and their habits.
- Filter your users for more accurately targeted messaging.
This automation is triggered when there is a change to a specified user attribute.
Every time the user reaches or exceeds a specified score, an event is created..